We argue that in the division of labor and specialization
that creates the interdependent interactions that we call society and civilization, service, and only service, isexchanged.
Service is the exercise of specialization. Service is the application of specialized competences (skills and knowledge),
through deeds, processes, and performances for the benefit of
another entity or the entity itself (self-service; Vargo and
Lusch 0000a, 0). Some of these activities involve the rearrangement matter and result in tangible output. If tangible
output is produced and exchanged economically, the tangible
product is a “good,” or appliance; goods are economically
exchanged, tangibilized services. They are intermediate artifacts of service provision that allow the indirect transfer of
specialization.